Archive for December 10th, 2007

Ham for Hanukkah

Via Eugene Volokh comes this lovely photo, snapped in a New York City Balducci’s by Nan­cyKay Shapiro: Appar­ently, some found it offen­sive and the signs have been changed. It’s a mar­ket­ing faux pas, though. Not a polit­i­cal cor­rect­ness or reli­gious tol­er­ance issue. Here we have a com­pany in the busi­ness of sell­ing stuff that failed to take into account the irra­tional eat­ing habits of a large sec­tion of its cus­tomer base, and it prob­a­bly lost a non-​​​​negligible amount of busi­ness because of it. If not cater­ing to your cus­tomers’ irra­tional whims will hurt your busi­ness, should you do it? Or should you instead be engaged in busi­ness [ . . . ]

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